As founder and CEO of yourlucrativelaunch.com, Lavada is passionate about helping coaches, consultants and other service-based entrepreneurs to grow successful businesses online. Affectionately dubbed “The Conversion Diva” and “Launch Queen”, she partners with her clients to convert more leads into sales using effective copywriting and other online conversion tactics.
She has recently been honored as one of 50 Fabulous Women Entrepreneurs on Black Business Women Online and has appeared as a guest expert on several shows to include Pam Perry’s Synergy Energy Show and Deborah Owens’ Wealthy Lifestyle Radio.
Laid off, broke and a baby on the way…
Lavada’s entrepreneurial journey started in March 2009 when she was downsized from her software development position after being in the Information Technology field for nearly 10 years. She was six months pregnant at the time, had no savings in the bank and was completely devastated. Her passion had always been to empower and inspire other women. So, she decided to start her own consulting business, use her technical skills and partner with women service-preneurs to create effective websites that sell 24/7.
Initially, Lavada worked one-on-one with her clients as many coaches and consultants do, until she hit an income plateau in her business. She no longer had the time or energy to take on any new private, one-on-one clients and she was not meeting her revenue goals.
As she started developing marketing campaigns to promote her new online courses and teleclasses, she realized many of her clients and colleagues did not have the web development and internet marketing skills to successfully launch their own programs. Lavada scoured the internet and invested thousands in coaches, mentors and training products; only to find there was no comprehensive, simple step-by-step process. So, she created one!
No more crossing your fingers and praying that your launch is successful.
With a renewed vision, brand and a more profitable niche, Lavada partners with coaches, consultants and other service-based entrepreneurs all over the world to lucratively launch their group programs online.
“After just 3 days of working with Lavada, I got a new client!”
“I am a new client of Lavada Thompson and just after working with her for three days. I had a coaching sessions with her and expressed that I had a introduction call coming up and had some concerns about not being able to walk through the conversion process. First, she did not make me feel like a child being scolded or that I was less than a great coach. She gave me some practical tips and strategies. More important, she showed me or explained to me how to do them. So in other words she gave me what to do and how to do it correctly. I truly appreciated that. The tips she gave me along with how to do did not seem too hard for me to do it (literally 2 hours after our call).
Once on the phone with my client I could hear Lavada in my head coaching me as she had on the phone call earlier, this relaxed me. I had taken notes of our conversation so I was well prepared. I moved from a place of unsure about the call to a place of power. I begin the process and to my surprise I did not feel like I was pressuring the new client to work with me. I did not feel like I was doing hard sales at all. I felt like I was in a conversation with this client and that the information I was given was being received well and was exactly what the client needed. to make a long story short. at the end of the call I had a New paying client and there was no “gotta take a shower, I feel like a sleazy salesman” feeling. Just pure I gave value, content rich strategies and options and it all resulted in a new client. Now that was just after three days of being coached by Lavada, I cant wait to see what I will be like after 3 months. thanks Lavada for helping me not only live the dream but realize that I can make it work for me and my clients.”
– Linda Hillman, Empowerment Coach
“Lavada saved me a lot of headache and precious time.”
“Lavada has a very detailed, effective ground up approach that takes you from strategy through implementation. She guided me through her step-by-step process and helped me to add more value to my program. Struggling and doing this on my own would not have yielded me the same results. It’s a beautiful thing to create the plan, take the steps and see it all come to life. Lavada saved me a lot of headache and precious time. Now all I have to do is run my program.”
- Sheila Hawkins, Founder/CEO of Third Eye Group
